51% of users surveyed were either looking for a long-term partner, a friend, or both. Thus, I decided to focus on these two popular user goals when using social/dating apps.
To understand what information users would be posting about themselves. I asked users from the target audience to rate preferences like age, gender, location, looks, relationship status and more depending on whether they are looking for dates or friends.
Looks, intentions, character traits, and location were important in the search of both. Thus, users would have a profile with their photo, relationship intentions, character traits, and their location available for others to see.